Redesign of Xiamen pie packaging
NCDA Awards
Second Prize of Provincial level
Based on the traditional brand, this design redesigns the packaging ofXiamen pie to make it conform to the trend of the times. Part of the designretains the color matching and font of the original packaging as a continuationof its traditional visual image. In addition, taking into account the localretail and tourism market, the differentiated packaging design was carried out.
Redesign of Xiamen pie packaging
Based on the traditional brand, this design redesigns the packaging of Xiamen pie to make it conform to the trend of the times. Part of the design retains the color matching and font of the original packaging as a continuation of its traditional visual image. In addition, taking into account the local retail and tourism market, the differentiated packaging design was carried out.